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Instructional Design / February 20, 2023
Every aspiring instructional designer needs a killer resume to land their first instructional design job. In this Accelerated Instructional Design Training episode, I’ve got all the best resume tips, cover letter advice, and LinkedIn networking gems that career changers need.
These resume tips come from resume and cover letter expert and coach for The Instructional Design and Tech Accelerator system and certificate program, Marissa. She works with job-seekers across all industries and levels. So, even if you’re an experienced instructional designer, you bet you can benefit from this advice!
Resume Tips for your Instructional Design Transition
Crafting an attention-getting resume can take time for an experienced job-seeker. But reformatting your resume as a career changer might seem even more daunting.
That’s why we’ve applied all the best resume tips to making a career transition.
Highlight your Previous Experience
Your resume should celebrate your point of view through the marketplace. But how can you do that as a newbie to the field of instructional design?
It’s about sharing your unique and singular journey, regardless of your background. As a result, you can leverage everything you’ve learned and accomplished as you move into instructional design.
The trick is to identify and highlight transferable skills you’ve developed in your past career. Unfortunately, many aspiring instructional designers don’t realize that their existing skills will transfer, which is why the resume writing process seems so overwhelming.
I recommend reviewing instructional design job postings. Focus on the skills listed. Then google the unfamiliar ones. Ask yourself, “have I used this skill before?”
Use ATS Scanners to your Advantage
The dreaded Applicant Tracking System! First of all, if you’re unfamiliar with the term, companies and recruiters widely use an applicant tracking system (ATS) to sift through submitted resumes.
The company programs the scanner to look for specific keywords, phrases and count how often those words and phrases are used.
That means that if your resume isn’t ATS-friendly (or what we call optimized), it can get tossed out by ATS before a real person sees it. So, how can you prevent that from happening?
First, ensure you never format your resume using tables, text boxes, or images that are unreadable to ATS. You don’t want to use a visually appealing resume template. Traditionally formatted resumes that use bullet points are your best bet for this first step.
You can use what you know about ATS to your advantage. Find the keywords that the company is likely programming into ATS. You can do this using the job description and posting. For skills you have, use the language listed in your resume.
For example, if the job posting focuses on creating ‘training sessions’ but you typically use the phrase ‘learning solutions’, switch it up for this job! Unfortunately, ATS isn’t smart enough to recognize synonyms for these skills.
Focus on Accomplishments
The last of our resume tips for aspiring instructional designers is how you present your skills. We always recommend that your resume be accomplishment based. This means instead of just listing what you did, lead with what you achieved as a result.
For example, you might list that you served as a project manager for four years. However, that doesn’t give your potential employer any information about your accomplishments. Instead, say, “Cut operational costs by $2,000 by designing a time-saving project schedule.” In that example, you clearly show how you improved the company by serving in that role.
Resume Tips Wrap-Up
If you’re looking for even more resume advice, I recommend this ebook, How to Convert your Existing Resume to an Instructional Designer Resume. In it, you’ll learn more about those transferable skills and how to convert them into instructional design-friendly terms.
You can also schedule a one-on-one coaching session with Marissa. She’ll help you format your resume or write your cover letter to increase your chances of getting noticed.
Do I Really Need a Cover Letter?
A cover letter is a necessary evil in the job-seeking process. So, the short answer is yes! More traditional employers will still require you to submit a cover letter separately from your resume to be considered.
So with that said, let’s talk cover letter tips!
- Keep it to one page
- Focus on how you can help this potential employer.
- Marry the personal and the professional- use your cover letter to tell a story that your resume doesn’t by adding a personal element.
- Use cohesive formatting
How Can I use LinkedIn to Network?
LinkedIn is another tool you might use in your instructional design job search. Even if you’re nowhere near ready to apply for instructional design jobs, you can start networking!
LinkedIn can be your friend if you use it thoughtfully. It’s one part social media, one part networking, and one part job recruiting.
Unlike other social media sites, you don’t have to constantly post updates for your page to get traction. This means it’s very easy to maintain your LinkedIn presence without spending much time on the site.
Optimize your LinkedIn Page
Make sure you completely fill out your profile, including all sections. Add as much information as you want. Focus on what’s important to you! The more you write, the more optimized your page will be.
That said, buzzwords are just as important on LinkedIn as they are for those ATS scanners. So, be sure to leverage those as much as possible. Optimizing your page pushes it to potential employers and others like you that you want to connect with.
Networking on LinkedIn
Connecting with other professionals on LinkedIn is much different than adding a friend on Facebook. You might ask to connect with someone you’ve never met before, but their skills, current role, or public posts resonate with you.
Include a personal message when you request to connect on LinkedIn. Let the potential connection know who you are and why you want to connect.
Using your LinkedIn Network to Land a Job
So why put effort into building your LinkedIn network as an aspiring instructional designer? Or even as an experience instructional designer? Well, when you’re ready to find your first (or a new) position, you have connections that might help you.
You might realize you’re connected with someone who already works for the company you’re interested in. In that case, you can drop them a line and let them know you’re excited about the role. Ask if there’s anything you should know about.
You can also use LinkedIn to reach out to the hiring manager for the company you’re applying to. Let them know that you’ve just applied and are excited about the opportunity.
These steps by no means guarantee that you get your resume to the top of the stack, but they definitely can’t hurt! And they’re not an option if you have a blank LinkedIn page with no connections.
Wrapping it Up
For new instructional designers, browsing instructional design job postings and working on your resume might not sound like things you need to start doing. But one of our best resume tips for making the job search process easier is not waiting until you’re ready for a job to start!
We recommend using job postings to help you identify skills you already have. But you can also use them to identify skill gaps that you want to close. In the Instructional Design and Tech Accelerator System and Certificate program, we help you with skills you want to improve. Like developing using Articulate Storyline and Rise, and Adobe Premiere Pro, to name a few!
Students also get a discount on career coaching services to help them land an instructional design job.
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The Testimonials are In:
Working with Shanwtay and Katie at the Instructional Design Company was a dream come true. Their creativity, expertise, and professionalism throughout the entire process was beyond top notch. I engaged them to help turn my first book into a training course, and I could not be happier with how the final product turned out. If you have an instructional design project and you’re considering which company to work with, you can stop your search and thank me later. They are truly the best in the business.
I joined the Instructional Design & Tech Accelerator Certificate Program because I struggled to find jobs in instructional design beyond the development phase. I’ve done a couple of training programs with lots of random projects, but I was overwhelmed, not connecting the dots, and not good at structuring my writing to hit learning objectives. I was looking for motivation and direction at beginning a better Instructional Designer.
After taking the Instructional Design & Tech Certificate program and joining my fantastic team for support, I found the structure and approach to be what I need to take my next steps, evening improving my skills in the development stage.
Teacher, Future Instructional Designer
I love how this course let’s you work at your own pace. I got great tips and learned many things. The ongoing support for multiple people and groups is what I love the best. You are never alone in this process. I have been able to adjust my resume and began creating a portfolio of work I’ve completed to add when applying for jobs. I use many of the PowerPoint skills in my lessons and trainings. I would highly recommend this for anyone wanting to become an instructional designer.
Teacher, Future Instructional Designer
I have searched for the last few years to find some suitable career change where I wouldn’t have to earn another degree and where I could use the talents and skills I already have as a teacher. When I came across the Instructional Design Accelerator course, I loved the fact that Shawntay was a former teacher and could relate to a teacher’s need to transition from the classroom. This was what sold the course for me. Her experiences are invaluable especially when translating teacher duties to instructional designer duties. I would (and have) recommended this program to other teachers I know who are looking to transition out of the classroom. I do appreciate ALL of her feedback on my projects!
L&D Project Manager
The Instructional Design & Tech Accelerator certificate program is one of the most comprehensive ID programs out there for beginners. If you’re looking to grow your schools in ID and development then I highly recommend this program. Not only will this program give you an overview of theory, but you will receive a thorough walkthrough of how to apply what you have learned. Although I had already secured a position in Learning & Development when I bought this course, it helped me to move up into a new position as a Learning & Development Project Manager!
Future Instructional Designer
If you have any interest in ID, sign up for this program NOW! Shawntay and her team are top notch! The course content exceeded my expectations in a big way and the encouragement and support continues to be so valuable. You will not feel alone going through this course, you will learn so much, you’ll have many cheerleaders, and you will have fun!
Future Instructional Designer
I am really enjoying this program! It’s prerfect for someone who is thinking about a career shift to Instructional Design and does not have a lot of experience. This is my first real introduction to Instructional Design and it’s been the perfect beginner course to help me get my feet wet. The modules are broken down well and it’s great to go at your own pace and at your own time. The modules themselves are very comprehensive and you learn a lot from all of them. I really like how each one build upon each other and you’re working towards the bigger project of designing your first training course from scratch. I’m learning so much from going through this course! I was provided great feedback from Katie and Shawntay through the process via Trello Boards, comments on the Google documents, and Facebook group. This course has been well worth the time and effort and I appreciate the fact that I will always have the resources available to me after I complete the training (just in case I’m not quite ready to transition yet).
Future Instructional Designer
I can’t say enough great things about the Instructional Design & Tech Accelerator Certificate Program! The length of the program is perfect; it doesn’t feel rushed and there’s just the right amount of structure to give you the accountability you need. There are so many opportunities to get live answers to any questions you have related to the course content or anything ID-related! This program gave me the support and structure I needed to both feel affirmed in the relevant skills I already had coming in and to fill in the gaps I had as a career-changer going into ID. Shawntay, Katie, and all the coaches are super helpful and supportive. I now feel confident that I have the tools and access to resources I need to apply for ID jobs without wondering if there’s something I’m “missing” in the preparation process. I’d highly recommend this program to anyone wanting to transition into ID or who just wants to brush up on their skills in the field.
Krista Johnson Awomoyi
Freelance Instructional Designer
I’d highly recommend the Instructional Design & Tech Accelerator Certificate Program. I’m blown away by how much I learned in just 12 weeks. I had ID experience prior to taking this course and was just looking to get a better understanding of applying adult learning principles. This course well exceeded my expectations! Not only did I gain a clear understanding of adult learning principles, I was also able to apply those principles by creating assets for your portfolio using PowerPoint, Adobe Premiere Pro and Storyline. The hands on support that we received was top notch.
This program is one of the most robust yet fulfilling L&D programs I’ve seen. I learned so much about the industry and about the limitlessness of my own capabilities. I am so appreciative of Shawntay and all of the trainers who took part in the program. They went above and beyond with not only guiding, but communicating live and working one on one or in small groups. If you are on the fence, I say take the leap and you will not regret it! There’s so much to learn, not only from the trainers, but also the learners in your group. Everyone comes in with their own skills and can be additional support and guidance for you. Thank you for creating this program!
Instructional Designer Training Facilitator
Shawntay is an amazing individual. She is very knowledgeable in all aspects of ID and eLearning. She is also very compassionate and loves to help and see everyone around her grow and prosper. Shawntay has been a great mentor to me and she has helped me mature as an instructional designer and eLearning developer. She has provided me with opportunities when others have overlooked me. I am very grateful to have met and built a lifelong relationship with Shawntay.
I recently got hired into my first instructional design / training position and Shawntay was one of the first people to congratulate me!
Freelance Instructional Designer
My teacher-to-instructional-designer journey began two years ago when I left my teaching comfort zone and started my first freelance ID job. Now, I’m stepping out of the classroom and taking my freelance work full-time, so I’m thrilled to be joining the Tech Accelerator program. Adding technologies like Articulate 360 and Adobe Premiere Pro to my qualifications will help me take my courses to the next level and attract more clients!
Teacher Transitioning into Instructional Design
I am genuinely grateful for this course. I wanted a real-world perspective and feel like I got it. I’m teaching now, but nearing retirement age but can see myself working as an instructional designer well into my retirement years. My other goal is to take as many courses in statistics as possible in hopes of bringing some mathematical precision to the ROI question. Like you say, getting accurate metrics to measure ROI can be a challenge, but I intend to work on that part. That’s unimportant right now, what is important is the fact that I feel like this course was well worth every penny I spent and I would to it again in a heartbeat. I have too much going on right now, but as soon as I get some time freed up I intend to take your course in project management.
Turns Your Written Thoughts Into a Masterpiece!
Shawntay Skjoldager can turn your written thoughts into a masterpiece. She is great to work with and the most organized person I know!
President and CEO, The Creative Entreprenuer
Shawntay has been incredible!
Shawntay has been incredible and her team is responsive and effective in translating my training programs into professional presentations. Don’t hesitate to contact her for your project.
Beth B. De Lima, MBA, SPHR-CA, SHRM-SCP
President and Principal of HRM Consulting, Inc.
IDC is My Secret Weapon to Soar Above My Competition!
The IDC team has been my secret and special weapon of success. They have delivered above and beyond with every single project out in front of them. They have met and beat timelines. They have been Uber responsive every step of the way. I keep them on speed dial and have and continue to recommend them to friends and clients. If you are in need of instructional design and plenty more, this is THE ALL-STAR team that will more than deliver and help make you and your project soar above the competition.
LT. COL. Jason O. Harris
U.S. Air Force Officer, Special Operations Pilot, U.S.A.F. Academy Instructor, Motivational Speaker
A Tremendous Asset to the Project Team!
Working with Shawntay and the Instructional Design Company has allowed our university to meet the growing demands of our programs. Shawntay’s expertise allowed for the course development to be completed on time and met all of the university requirements. Shawntay’s project management skills were phenomenal and allowed my team to work on other areas while she completed this project for us. Her work is of high quality and her professionalism and willingness to help made her a tremendous asset to the project team.
Academic Quality Assurance Specialist, Abilene Christian University
Creative & Highly Talented!
Shawntay is a creative and highly talented instructional designer. She brought a wealth of knowledge, expertise, and leadership that enabled her to own the design and creation of a full scale facilitator curriculum and train-the-trainer program. It was a pleasure to partner with Shawntay, her project management and communication skills ensured the project was on time and on budget.
Breaks Down Mammoth Projects
“Shawntay is quick study and carefully synthesizes information for presentations that are clear, concise and captivating. Her personality draws the audience in and her content mastery is excellent. A team player and organizer, Shawntay has the ability to break down mammoth projects, keep everybody on time and on task.”
Author, Speaker, Strengths Coach
“I have had many opportunities to work with Shawntay—mainly in the support of implementing new eLearning initiatives. I have been very impressed by her ability to quickly learn how to use rapid eLearning development tools and effectively use them to create multiple courses within a short timeframe. Shawntay’s enthusiastic nature, attention to detail, and dedication to her work make her a pleasure to work with and a great asset to both Texas A&M University-Commerce and the broader training community within the Texas A&M University System.”
Director of Learning Strategy, Caveo Learning
Top Notch Professional
Working with Shawntay has been an immense pleasure. She is atop notch professional who brings enthusiasm and extensiveexpertise to professional curriculum development and execution. Her knowledge of tried and true techniques to maximize the effectiveness of presentations is invaluable.
Nancy Drapeau, PRC
Vice President of Research, CEIR - Center for Exhibition Industry Research
Fortunate to Find Shawntay!
“I was fortunate to find Shawntay when our organization was looking to expand and update our educational offerings. Shawntay proved herself to be an educational and personal development expert who immediately made an impact with our clients throughout Europe. Everyone who came into contact with Shawntay was immediately impressed by her level of expertise and willingness to share her knowledge with those around her. I would not hesitate to recommend Shawntay to anyone looking for an education subject matter expert.”
Director of Qualifications and NSD Services, Mary Kay Inc.
Short Turn Around. On Time. Under Budget!
“We hired Shawntay to develop a training facilitator’s guide and PowerPoint slide deck for an operations manual heavy with technical content. The project was made more challenging by a very short turn around, 5 business days, and the fact that the operations manual wasn’t complete and was being updated simultaneously with the facilitator’s guide and slide deck. Despite these challenges, Shawntay delivered as promised. On time and under budget.”
Dave Beeman, CPP
Vice President, Andy Frain Services
Need an Expert Who Consistently Delivers?
“Working with Shawntay you will immediately notice her professional presence and poise, but over time her tenacious pursuit of excellence and her skills in instructional development and adult learning will really impress you. I worked with her at Mary Kay, and was able to experience firsthand her great rapport with regional partners in Europe, understanding their unique sales force training needs. In addition, Shawntay consistently exhibited grace under pressure, made executive decisions to move business forward. If you are looking for an expert who consistently delivers and goes the extra mile to get things done, contact Shawntay!”
Marketing Director, Academic Partnerships
Quality Products & Solutions!
“I had had the pleasure of knowing and working with Shawntay on more than a few occasions. I found her to be a very good business partner and very committed to delivering a quality product or solution in a timely manner. I have always had a positive experience in partnering with Shawntay and would recommend that you consider leveraging her talent.”
Judy Owen, CPC
Transformational Leadership Coach
“Invest in yourself and take your skills to the next NEXT level!”
Get yourself signed up for Shawntay Skjoldager’s Instructional Design & Tech Accelerator Certificate Program today and be on your way to success! Within the first week of taking her course, you will experience growth! Be sure to plug into her Facebook Q&A sessions for personalized help, too. This is THE course to take if you are new to instructional design or have landed on the training team and need help getting started.
Managing Partner, PHiG
“Her enthusiasm for adult learning is contagious!”
Shawntay has exceptional knowledge and experience with all aspects of creating and implementing effective, performance based training for adults. She is exceptional at needs analysis – identifying target audiences and collaborating with business owners to keep training focused on business needs. And she is great to work with – always providing great support to get projects done on-time and on-target. She is always on the look-out for new and more effective ways to engage learners. Her enthusiasm for adult learning is contagious!
eLearning Developer/Instructional Designer, Vivos Therapeutics
I have known and worked with Shawntay as a education program director and use the expertise of ShawntayMichelle for the development of my presentations. The service has always been “spot on” with professionalism, care and attention. Shawntay’s recommendations to my ideas make me look good to my clients.
Al Lomas CMP, CEM, CMM, CFE
Owner, Certified Consulting Services
“Shawntay Skjoldager reached in and made my training life so much easier!”
I am new to the training design and development world and I was SO excited to get in there, but I really lacked the real-world knowledge that would set me apart from my peers. And, then Shawntay Skjoldager walked into my life with an outstretched hand and a seemingly endless list of ways to knock every training out of the park. From the Training Analysis Form to the Tay Tay tips, this course made my life so much easier and even ironed out the review process that I had been struggling with for months.
Take time to invest in your own learning and make sure to put Shawntay Michelle at the top of your personal development list!
Training Specialist, LegalShieldCourses